This a freelance branding project for Shudon, a board game club.
Collaborators: Riha Sethi, Shah Shivang, Ayush Roy, Saket Sonar, Janhavi Agarkar
As frequent visitors of the Shudon Board Game Club ourselves, ofcourse we decided to take up the project when approached! :)
After discussion, we collectively decided that we'd have a design language that would appeal to the wide range of audience that the board game club caters to- from schools to universities to corporate, everyone should be included!
We also decided to make it even more interactive and collectible-friendly by introducing character mascots that would serve as the constant representatives of the club.
We were tasked to create a brand guideline, flyers, business cards, game directory, posters and brochures (etc.) along with other elements like signages and wall illustrations for the club venue.
Here's the result after all the brainstorming, teamwork, bursts of creativity and motivating each other by helping each other stay awake during late night work-sessions! :)
Tri-fold Brochures- Corporate Brochure and General Brochure
1. Corporate Tri-fold Brochure:
2. General Tri-fold Brochure
Next we have Flyers! We designed 4 in total for different target audiences- A general one, a corporate one, one for university students and one to attract schools! :)
To make the club interior more interesting and vibrant, we were tasked to make some posters that could be hung up there to brighten up the atmosphere and get the members' gaming spirits up! :)
